Anyone Know the Right Way to Use #Hashtags?
If you’re like many a newcomer to social media marketing, and especially Twitter, you may not have a keen comprehension of exactly what a #hashtag even is. Let’s clear that up from the start. A hashtag is a convention utilized on Twitter, (though it can be used in other social media platforms to lead to Twitter) that organizes and categorizes conversations. They are represented by a # followed by a keyword with no spaces.
Make sure the keyword you use is not in use somewhere else, or you may be in for a major surprise. This involves doing a little research (a search on Search.Twitter.com) to determine whether or not that keyword is a sensible choice. Also, don’t use deceptive #hashtags, even with seriously trending keywords. This will definitely NOT work in your favor. And above all, proofread before you create that #hashtag, lest you fall victim to your own hashtag.
4 Ways to market with #hashtags
Make the development of memorable #hashtags a to-do item in your social media marketing check-list. It can work to keep your brand and buzz in front of your social media audience!
Posted on: 05.23.14